Friday, 1 May 2009

Munchin
Munchin is soon to be launched in canteens in up to 160 primary schools in Kirklees in an effort to encourage children to eat healthily. There will soon be exciting things like floor stickers, wobblers, place mats and posters... will keep you posted!

Logo Identity
This is the chosen logo identity - the children themselves were part of the judging panel!





Discarded logo option...
Here's one that got away - this one was one of my favourites, it seems a shame for it never to be seen!





Munchin is now up and running.
Munchin has now been launched in primary schools all across Kirklees. Many corridors and canteens are in the process of being updated and children and parents have been given letters, leaflets, postcards and menus illustrated with the new Munchin brand.

Here are just a few of the items we've produced over the last year.


Pasta and Potato bar launch postcard
This postcard is to promote the opening of Pasta and Potato bars in various schools across Kirklees. On the reverse is a popular pasta recipe to encourage and enable parents/guardians to continue their children's healthy eating at home.



Healthy Eating Certificate
The children will gain stickers each time they order one of their five fruit or vegetables a day from the canteen. When enough stickers have been collected one of these Healthy Eating Certificates will be awarded. I'm thinking of setting up a similar system in my office!





Sticker detail





Floor Graphics
Many schools will use signage throughout the school promoting the canteen and it's healthy food. These floor stickers are just one of the ways they can do this. There are also wall mounted Menu Boards, Theme Boards, and Freestanding Boards available.






Internal Literature
The staff at the council catering company now have all manner of branded internal literature from binders, binder inserts, dividers, corporate stationery and even calendars. This way it is easier for them to organise themselves and the schools.


Binder Cover and Dividers









Calendar





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